Because the customer has a need, we have a job to do.

Because the customer has a choice, we must be the better choice.

Because the customer has sensibilities, we must be considerate.

Because the customer has an urgency, we must be quick.

Because the customer is unique, we must be flexible.

Because the customer has high expectations, we must excel.

Because the customer has influence, we have the hope of more customers.

Because of the customer, we exist!

“It’s not just customer service, it’s the best customer service. It’s serving your customer so well, they tell others about your products, services and customer service. Your customers should never want to stop doing business with you. Their interactions with you should make them feel they’re interacting with family.” –Mike Bova